Born and raised in South Korea, I still shudder at the sight of couples in matching outfits. Unfortunately, Seoul abounds with young, besotted pairs donning unmistakably matched looks — usually wearing same t-shirts, hats or sneakers. Known for its edgy street style and overall appearance-obsessed culture, South Korea somehow doesn’t seem to understand the cringe-worthiness of corny matching outfits, known as the “couple look.”